Ladbrokes Casino Review - My Experience
A huge UK brand wih decent slots and average card games choice but not very good at customer service and retention. Updated 10th June 2015: Since the disappointing switch from Microgaming to Playtech last year which wasn't great for players, Ladbrokes has added Novomatic slots to at least soften the blow.
- Playtech software & download casino
- IGT, WMS and Novomatic slots
- Licenced in Gibraltar
- Fast cashouts, slow support, decent games choice.
- Was asked for a signed "deposit authoriation form".
- List of Ladbrokes 'Casino' games » (popup)
- List of Ladbrokes 'Vegas' games » (popup)
- List of Ladbrokes 'Games' » (popup)
They have since expanded the slots to include other providers and added a Live Casino but I still think BetVictor Casino offers way better live dealer options and just as good a range of slots while Bet365 Casino & Games have similar RNG table games, a wider choice of slots, plus both have better customer service than ladbrokes.
I should point out that Ladbrokes have 4 distinct products that I am really reviewing as one here - it's not just Ladbrokes casino anymore as there is Ladbrokes Vegas, Games and Live Casino (plus sports, poker etc) set out under different tabs on the main Ladbrokes website. Although Playtech games are generally OK, the 250 or so games pale against the 600 or so found on the Microgaming platform at casinos like the excellent 32Red casino or Roxy Palace but what there is is good (see below for more details).
Unfortunately, you can't even really say Ladbrokes has a USP either now as everyone and their dog has Playtech games: certainly all of the leading bookmakers including Paddy Power casino, Gala, Coral, Bet365, Betfred and even the well-established Genting casino who are better known for their land-based casinos in the UK and who you'd expect to have more land-based games (check out my Genting casino review for the lowdown).
What is good though is that all of the Ladbrokes products mentioned above are also mobile-friendly or at least, a good proportion of the games are. I am still largely unconvinced that casino players really want to play on a phone but tablets work, despite a laptop being my preferred platform of choice. Check out my mobile casino reviews to follow up on this topic.
The games choice across casino, games and Vegas tabs is very decent now, especially for slots players in my opinion. If you prefer card and table games then Ladbrokes casino's download option offers the best choice but it's Playtech-driven so slots players are better off playing in a browser through the Ladbrokes site. The benefit here is that you get WMS slots (under the Vegas tab) along with IGT and Novomatic slots like Cleopatra and Book Of Ra under the 'Games' tab. The Casino tab still has plenty of games, card games, roulette and slots but the latter tends to be Playtech and WMS games only.
Where this Ladbrokes review hits a bit of s stumbling block, in my experience, is when you compare customer service at Ladbrokes to some of it's main competitors. True, all the bookmakers suffer a little bit here... while smaller outfits such as 32Red and Roxy Palace for example (32Red casino review) are able to respnd quicer in general, Ladbrokes does seem a bit slow to respknd by comparison. I could also suggest that the promotions at Ladbrokes also tend to be a bit average, although the loyalty bonuses have low wagering requirements (my latest one was a £50 no-deposit bonus with just 5x wagering which is very decent) and there are a few opt-in promos, so it's not all bad news.
As with any casino, you get offered a signup bonus package but I never take these so that I am not tied to high wagering requirements should I win early. Therefore I can't really comment beyond saying that you get a £500 match at Ladbrokes casino as I write this review (June 2015) and £30 or £40 at Ladbrokes Games and Ladbrokes Vegas respectively. You can access all these through the main Ladbrokes homepage.
Unsurprisingly, all my top-rated casinos handle cashouts well and Ladbrokes is no exception although there is one caveat: they asked me to sign a deposit authorisation form because a) I used a debit card and b) I made several big deposits. Whether this applies to everyone I can't say and it was quite simple to print, sign, photograph and email back.
Although they do have a "reverse pending" time at Ladbrokes, it lasts only a couple of hours and cash-outs are processed the next working day in general. Even at weekends by the looks of things which is probably what you would expect to be honest but is still better than many casinos I have played. This again is something bookmakers do generally pretty well.
Another plus point however is that Ladbrokes' banking system is proprietary and integrated into all their products meaning you can easily transfer money between sports, casino/Vegas, games or poker. It is also worth noting that Ladbrokes casino accepts PayPal from some countries Like at MyBet casino (MyBet casino review), the ability to go and bet on football.
As I said at the beginning of this Ladbrokes review, I have been playing here since 2004 and the fact I am still playing, albeit with a year's hiccup at the time of the Playtech switch, says all you need to know about what I think of the brand and it's online casino games. I can definitely recommendplaying at Ladbrokes again now, thanks mainly to a rapidly improving games choice but also to the safety of playing at a highstreet brand.